Start your mornings off with a dose of Rude news. The Rude Awakening is dedicated to highlighting phenomena in the financial markets that others may not see. Let the Wall Street Journal and the New York Times "break news." The Rude Awakening "breaks insights." The Rude Awakening doesn't care about yesterday's trading activity; they care about tomorrow's, and so should you. Identifying key relationships or incongruous juxtapositions sometimes sheds light on what will happen next.

The world's best investors don't waste their time with the same stories and the same old data everyone else is using, so why should you? Making money in the markets requires deviation from the masses. Eric Fry & antipodean comrade, Joel Bowman, guarantee that The Rude Awakening will keep you abreast of all you need to know to beat the mainstream herd. The Rude Awakening will foster and facilitate discovery - the sort of discovery that causes you, dear reader, to say, "Aha! I hadn't thought of that."